{"product_id":"alcove-serum-100-ml-3-4-oz-made-in-canada-paraben-sulfate-free","title":"Alcove Serum 100 mL \/ 3.4 oz. Made in Canada - Paraben \u0026 Sulfate Free","description":"\u003ch2\u003eAlcove Serum 100 mL \/ 3.4 oz. Made in Canada - Paraben \u0026amp; Sulfate Free\u003c\/h2\u003e\n\u003cp\u003e\u003cstrong\u003eDescription:\u003c\/strong\u003e\u003c\/p\u003e\n\u003cp\u003eThe Alcôve Anti-Frizz Hair Serum is a professional-grade leave-in serum originally developed for salon use and now available directly to consumers. Its lightweight, non-greasy formula is built around repair and hydration actives that smooth the hair cuticle, control frizz, and seal split ends — delivering instant shine and long-term strand health with every use.\u003c\/p\u003e\n\u003cp\u003eUnlike heavy serums that weigh hair down or leave a greasy coating, the Alcôve Serum can be applied multiple times throughout the day on both damp and dry hair — making it ideal as a finishing treatment after styling or as a mid-day touch-up to refresh shine and tame flyaways. It preserves natural movement and curl definition while keeping hair frizz-free and polished.\u003c\/p\u003e\n\u003cp\u003eThe Alcôve Anti-Frizz Hair Serum is a bestselling lightweight leave-in treatment designed to tame frizz, smooth flyaways, repair split ends, and boost shine — without any greasy residue. Its non-greasy formula nourishes each strand instantly, leaving hair soft, silky, and effortlessly manageable from the first application.\u003c\/p\u003e\n\u003cul\u003e\n\u003cli\u003eTames frizz and smooths flyaways\u003cbr\u003e\n\u003c\/li\u003e\n\u003cli\u003eRepairs split ends and strengthens strands\u003cbr\u003e\n\u003c\/li\u003e\n\u003cli\u003eBoosts shine instantly\u003cbr\u003e\n\u003c\/li\u003e\n\u003cli\u003eLightweight, non-greasy formula\u003cbr\u003e\n\u003c\/li\u003e\n\u003cli\u003eProtects against environmental stressors\u003cbr\u003e\n\u003c\/li\u003e\n\u003cli\u003eSafe for daily use on all hair types\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cp\u003e \u003c\/p\u003e\n\u003cp\u003e\u003cstrong style=\"font-size: 0.875rem;\"\u003eHow to Use:\u003c\/strong\u003e\u003c\/p\u003e\n\u003col\u003e\n\u003cli\u003e\n\u003cp\u003eApply 1 pump of the Serum into your palms and rub together to evenly distribute.\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli\u003e\n\u003cp\u003eSmooth into the hair from the mid-lengths to the ends.\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli\u003e\n\u003cp\u003eUse more or less depending on your hair's porosity and density.\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli\u003e\n\u003cp\u003eMay be used on wet or dry hair as often as necessary.\u003c\/p\u003e\n\u003c\/li\u003e\n\u003c\/ol\u003e\n\u003cp\u003e \u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eWho it's For:\u003c\/strong\u003e\u003c\/p\u003e\n\u003cp\u003eUse if you have\u003c\/p\u003e\n\u003cul\u003e\n\u003cli\u003e\n\u003cp\u003eFrizzy or flyaway-prone hair\u003cbr\u003e\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli\u003e\n\u003cp\u003eDry, brittle, or split-end damaged hair\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli\u003e\n\u003cp\u003ell hair lacking shine\u003cbr\u003e\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli\u003e\n\u003cp\u003eCurly, wavy, straight, or coily hair\u003cbr\u003e\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli\u003e\n\u003cp\u003eColor-treated or chemically processed hair\u003cbr\u003e\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli\u003e\n\u003cp\u003eFine to thick hair — all textures welcome\u003c\/p\u003e\n\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cp\u003e \u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eTips and Tricks:\u003c\/strong\u003e\u003c\/p\u003e\n\u003cul\u003e\n\u003cli\u003e\n\u003cp\u003eThe Serum can be mixed with all Alcôve's care and styling products to add shine and conditioning. Just one pump everywhere, and you're done.\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli\u003e\n\u003cp\u003ePerfect for breaking your curl cast so you can avoid that curnchy look and feel.\u003c\/p\u003e\n\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cp\u003e \u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eIngredients:\u003c\/strong\u003e\u003c\/p\u003e\n\u003cp\u003eCYCLOPENTASILOXANE, DIMETHICONE, DIISOPROPYL ADIPATE, PARFUM (FRAGRANCE), LINALOOL, HEXYL CINNAMAL, LIMONENE, ARGANIA SPINOSA KERNEL OIL, HELIANTHUS ANNUUS (SUNFLOWER) SEED OIL, MORINGA OLEIFERA SEED OIL, PERSEA GRATISSIMA (AVOCADO) OIL, CITRAL, GERANIOL.\u003c\/p\u003e","brand":"Alcove","offers":[{"title":"Default Title","offer_id":51063276536028,"sku":"ALCOVE-S-100ML","price":18.0,"currency_code":"CAD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0476\/4798\/1727\/files\/ALCOVE-S-100ML-1000x1000-Q90-A.jpg?v=1780695555","url":"https:\/\/beautywellness.ca\/products\/alcove-serum-100-ml-3-4-oz-made-in-canada-paraben-sulfate-free","provider":"BeautyWellness.ca","version":"1.0","type":"link"}